I learned all about the Pantone color of the year (which I remember so clearly was Radiant Orchid in 2014) in my Fashion Forecasting class while a Fashion Merchandising student at USC. Pantone picks a “Color of the Year” annually, which is usually sought out by fashion representatives from all over the world. A color is decided sometimes almost a year in advance. How is that possible, you ask? You start to notice certain colors being used more and more in the fashion industry. 2015’s color of the year was “Marsala” which is a wine red with strong brown undertones. Think about it, wine red has been seen heavily in fashion since fall 2013 collections.
Many of you may have already seen the 2016 Pantone color(s). For the very first time ever, Pantone has chosen two colors instead of just one. This year, they are Rose Quartz (a kind of mineral pink) and Serenity (light blue).
The Pantone color of the year can dictate the colors for a lot of industries including: clothing, interior space, food, photos, event themes, etc. After seeing the 2016 Pantone colors I immediately thought of all the pastel pinks and blues I’ve seen in the last year and even thought of the faded or pale filters people use on Instagram photos.
Popular Instagram model, Aspyn Ovard, and many other Instagrammers usually have a theme. By theme, I mean their pictures have the same filter or lighting to create one harmonious look. Take a look at a screenshot of Aspyn Ovard’s Instagram below.
Notice all of the pale pink and blue hues? This is a subtle but chic way of identifying a Pantone color of the year. Aspyn obviously wasn’t aware of the Pantone colors of the year several weeks ago but her themed Instagram account shows that these hues of pink and blue are super on-trend!
Designers and manufacturers are working quickly to be some of the first to have their products out in the Pantone colors of the year. See below a collage I made with several items ranging from clothing to cosmetics to accessories in the new Pantone colors.
Other colors you can expect to see in the Spring 2016 collections include Peach Echo, Snorkel Blue, Buttercup, Limpet Shell, Lilac Gray, Fiesta, Iced Coffee, and Green Flash.
Wow these colors are so tropical and fun! Makes me even more ready for warm weather and the beach! Sadly, we have about four months til warmer weather here in Maryland.